{"product_id":"learning-transfer-at-work-by-paul-matthews","title":"Learning Transfer At Work by Paul Matthews","description":"\u003cp\u003e\u003cspan id=\"docs-internal-guid-f22484aa-7fff-48bb-20b7-387dfe09cf7a\"\u003eThis book explains learning transfer in a way that will enable you to talk with non-L\u0026amp;D people and convince them of the need for their proactive involvement. It is important because learning transfer involves many people across the organisation and across an extended time frame.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eLearning, and the hoped-for subsequent behaviour change is a process, and yet we focus on the training event thinking that if we can only get that right, everything else will be wonderful. This is no more true for training than it is for a wedding. The quality of the wedding ceremony does not predict the quality of the subsequent marriage. There is a lot more to do after the ceremony, and there is also a lot more to do after the training event to get to ‘happily ever after’.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSadly, very few people do what it takes to get even reasonable results from their training events. As Robin Hoyle puts it, “Learning transfer has been L\u0026amp;D’s dirty little secret for too long. Too much of what learning teams do is well-intentioned but ultimately underwhelming.”\u003c\/p\u003e","brand":"RSVP Design","offers":[{"title":"Default Title","offer_id":56553236726140,"sku":"9781909552067","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/3700\/9020\/files\/learning_transfer_by_paul_matthews_750x913_62f20c04-037c-441b-99b3-157b85205ed6.jpg?v=1774719185","url":"https:\/\/rsvpdesign.com\/products\/learning-transfer-at-work-by-paul-matthews","provider":"RSVP Design","version":"1.0","type":"link"}